Igor Thiago: The rise of Brentford's goal machine challenging Erling Haaland for the Golden Boot and battling for Brazil starting spot at the World Cup

Brentford have a remarkable record when it comes to replacing their star players. Over the last six years, the Bees have continued to progress despite seeing the likes of Ezri Konsa, Ollie Watkins, Said Benrahma, Neal Maupay, David Raya and Ivan Toney all move on, thanks to the meticulous work of the club's recruitment department. Their latest success story is Brazilian powerhouse Igor Thiago, who has emerged as a genuine rival to Erling Haaland for the Premier League's Golden Boot during the first half of the 2025-26 campaign.

Many tipped Brentford to be fighting a relegation battle after the summer departures of talismanic attacking duo Bryan Mbeumo and Yoane Wissa, club captain Christian Norgaard and beloved manager Thomas Frank. Keith Andrews made the step up from set-piece coach to succeed Frank, and was deemed to be lacking the necessary experience and squad depth to keep the team competitive at the highest level.

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But Andrews has defied his doubters by embracing the same direct style of play as Frank and placing his trust in Thiago to lead the line. The 24-year-old has netted 11 goals in 13 Premier League games - just three shy of Haaland's tally in Manchester City colours - to propel Brentford back into the top half of the table as he almost single-handedly plugs the gap left by Mbeumo and Wissa.

Aston Villa, Tottenham and Newcastle are all now reportedly interested in signing Thiago, and talk of a maiden Brazil call-up is growing with each passing game. He could even jump to the front of his country's No.9 queue ahead of the 2026 World Cup if he can deal a major blow to Arsenal's title hopes when Brentford make the short trip to the Emirates on Wednesday.

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From bricklaying to Bulgaria and Brugge
Thiago grew up in Gama, Brazil, but didn't immediately pick up the football bug. “I was eight or nine when I started playing,” he recently told Brentford's official website. “I gradually started to gain the love of football. It mostly was my brother taking me at the weekend to games. I then saw Cristiano Ronaldo playing for Manchester United and that was the biggest thing. I saw Ronaldo playing and I said, ‘I want to be like him’."

He started honing his skills at local club Vere FC, but Thiago's journey towards the professional game was put on hold after he tragically lost his father aged just 13. He would go on to work as a grocery carrier and bricklayer to support his mother, which shaped his strong character: "It helped me as a man, and it helped me as person. It helped me to appreciate the little and big things in life, because today I look at my life and see that I'm privileged with everything I have."

Cruzeiro eventually handed Thiago his big break as an 18-year-old, and he scored 10 goals in 64 appearances for the club, attracting attention from Europe in the process. Bulgarian outfit Ludogorets snapped him up in March 2022, and he quickly adapted to life on a new continent.

Thiago notched a combined 32 goals and assists as Ludogorets claimed successive league titles, along with the Bulgarian Cup and Supercup. By the summer of 2023, Thiago had outgrown Ludogorets, and they sold him to Club Brugge for €8 million - a Parva Liga record fee.

'Big potential'
Thiago repaid Brugge's investment tenfold in his first and only campaign in Belgium. He scored 29 goals in 55 appearances across all competitions in 2023-24, with 18 of those coming in a prolific run through December and January, as Brugge clinched the Pro League crown and reached the semi-finals of the Conference League.

The Brazilian picked up the Young Player of the Season award in the latter competition, with former Brugge boss Ronny Deila left delighted by his impact: "Thiago brings something to the team we didn’t have before. Defenders hate playing against him. He presses non-stop, runs all the time and kicks them. Apart from that, he’s also a top bloke, both on the pitch and in the dressing room. He should be capable of playing for a top outfit."

Brentford gave Thiago the chance to make good on that billing when breaking their transfer record to bring him to the Gtech Community Stadium that summer in a £30m ($40m) deal. Frank described it as a "proactive" move from the club after resigning himself to the exit of Toney, adding: "Thiago is a very exciting striker who fits the role in our team. He is hard-working and a very good pressing player. He is also a physical presence, very good in the box and can link the play. There is big potential."

Unfortunately, a cruel injury blow would prevent Thiago from unlocking that potential in what turned out to be a testing start to his life in England.